Category Archives: Uncategorized

Phoenix: An emerging hot-bed for tech innovation and digital marketing

Matt Kalina, account manager at Marketing With A Flair, shares here how Phoenix is quickly becoming a U.S. hotbed for tech innovators and digital marketers, and about the area’s growth into one of the newest big tech centers in the country. The … Continue reading

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Guest Post: Help! My video’s not going viral!

By Guest Blogger Mark Knoles of Phoenix-based digital agency Gate 6. The first time I used video in content marketing, I was so excited. I was extremely proud of the work and its potential to help viewers understand what I was trying … Continue reading

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5 Keys to Great Company Videos

Guest Blogger Mark Knoles of Phoenix based digital agency Gate 6 shares his 5 Keys to Great Company Videos: Your company is a culture unto itself. Whether you’re aware of it or not, this culture affects everything from your daily … Continue reading

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AMA Star Member: Mark Vance

Mark Vance, Vice President – Marketing Manager at National Bank of Arizona, is AMA Phoenix’s Star Member of the Month. Mark is a talented and effective communicator whose strength is his ability to rally organizations around a shared vision. A … Continue reading

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Seth Kerr AMA PHX Star Member

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Seth Kerr, vice president of sales and marketing at Enliven Production Group, is AMA Phoenix’s Star Member of the Month for June. Enliven is an innovative communications company delivering multimedia solutions in content creation, digital technologies, graphic design, executive presentation … Continue reading

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Interested in Volunteering with AMA Phoenix?

We are always looking for people who want to get involved with the AMA Phoenix Many volunteer positions are available, including: •    Event Programming •    Membership •    Sponsorship •    Website Maintenance • Social Media …and more! Fill out this form … Continue reading

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The Falsehood of Instagram’s Engagement Rate

Instagram’s recent buzz around their seemingly high engagement rates is naturally appealing for social marketers to tout the effectiveness of their Instagram presence. Can Instagram’s boasted high rates of engagement be compared to activity and engagement across other, more established … Continue reading

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Bill Lavidge May AMA STAR Member

AMA Phoenix is proud to name Bill Lavidge as May’s Star Member of the Month. Lavidge is CEO and owner of The Lavidge Company, founded in 1982. Today it is among the largest full-service marketing firms in Arizona. Lavidge’s career … Continue reading

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Spectrum Awards Highlight Board Member, Volunteer of the Year

Thank you to everyone who joined us for this year’s Spectrum Awards on Wednesday, May 14, at the Musical Instrument Museum. Congratulations to this year’s award winners. We’d like to specially acknowledge our Board Member of the Year and Volunteer … Continue reading

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Google Sets Out To Change How We Speak About Web Traffic

From the company whose name is now a verb, come new additions, or changes, to the lexicon of web speak. Recently, Google updated its Analytics terminology in a way that changes up how we refer to web traffic. Site “Visits” … Continue reading

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